Purposeful Choice™

Although choice is important, especially today with five generations in the workplace and more diversity than ever before, it's not only a matter of providing choice. If choice was all that mattered, cash would be the preferred reward for incentive and recognition programs.

Meaningful, motivating and memorable rewards.

The What, Why, and How of Purposeful Choice^TM (link to free white paper)
Rather, it's choice with a purpose - the reward must be meaningful to inspire and create lasting goodwill toward your company. That's the ultimate purpose for Purposeful Choice^TM, a concept Maritz has helped companies deliver to their most important people for decades.

Author: Paula Godar, Director, Brand Strategy, Maritz Motivation